Partner program: build, sell and scale messaging with CommLeap
Help your clients reach customers on WhatsApp, SMS, Voice and Email, with RCS coming soon. Whether you resell, refer, implement or embed, the CommLeap CPaaS partner program gives you the platform, enablement and commercial model to grow.
Four ways to partner with CommLeap
Every partner business is different. Choose the model that fits how you work with clients today, or combine them as your practice grows.
Resellers & agencies
Sell and manage CommLeap for your clients. Bundle messaging with your creative, marketing or support services and own the client relationship end to end. Each client owns its WhatsApp Business Account and is billed by Meta directly for WhatsApp messaging.
- Multi-client management from one partner account
- Separate workspaces, numbers and reporting per client
- Partner margins on CommLeap services, structured by program tier
Technology & ISV partners
Embed CommLeap messaging in your software so your users can send WhatsApp, SMS and other channels without leaving your product.
- One REST API and webhooks across channels
- Signed (HMAC) webhooks Coming soon
- Embedded and white-label options available for qualified partners
- Technical guidance on architecture and onboarding flows
Referral partners
Introduce opportunities to CommLeap and let our team handle the solution design, contracting and onboarding.
- Simple introduction and registration process
- Revenue share structured by program tier
- Visibility of referred opportunities as they progress
Systems integrators & consultancies
Implement CommLeap for enterprise clients as part of CRM, contact center, digital or customer experience programs.
- Joint solution design for complex, multi-channel rollouts
- Integration guidance for CRM, commerce and core systems
- Access to CommLeap specialists during delivery
What you get as a CommLeap partner
We invest in partners who invest in their clients. Benefits vary by tier, are set out in your partner agreement and grow as your partnership deepens.
Margins and revenue share
Earning opportunities on resold CommLeap services or eligible referred business, with terms set by program tier and your partner agreement. Earnings are not guaranteed.
Sandbox and demo environments Coming soon
Sandbox and demo environments will let you build and test integrations safely, and show clients realistic CommLeap journeys before they commit.
Partner enablement
Product, sales and technical enablement so your team can position, implement and support CommLeap with confidence.
Co-marketing
Joint campaigns, content and events that help you reach new clients and demonstrate your messaging expertise.
Deal registration
Register the opportunities you source, under the program's registration rules, to help your work get recognized and reduce channel conflict.
Priority support
Named partner contacts and escalation paths, depending on your tier, so client issues reach the right people quickly.
A program that grows with you
The partner program is organized into tiers that reflect each partner's investment, enablement and client success. As your CommLeap practice matures, higher tiers can unlock deeper commercial terms, broader co-marketing and closer engagement with our product and solutions teams. We agree on your starting tier and growth plan together during alignment.
Offer WhatsApp messaging within your own branded platform
For software platforms and established resellers, embedded and white-label options for WhatsApp Business Platform messaging are available for qualified partners. Your clients get a messaging experience inside your product or under your brand, while CommLeap provides the infrastructure, channel connectivity and platform controls behind it. WhatsApp keeps its own name and branding. As CommLeap is a Meta Tech Provider, each client business owns its WhatsApp Business Account, adds its own payment method and is billed by Meta directly for WhatsApp messaging, subject to Meta's terms and policies. You and CommLeap bill only for your own services.
- Guided client onboarding, including WhatsApp business verification support
- Per-client isolation of data, numbers, templates and users
- Usage reporting by client to support billing for your own services
- The same security and governance controls as CommLeap enterprise customers
The flagship channel your clients are asking for.
SMS, plus RCS Coming soon
SMS for broad reach today; RCS and cross-channel fallback are coming soon.
Verify
Multichannel one-time passwords for sign-in and payments.
Inbox, plus AI Coming soon
A ready-made inbox for your clients' teams, with AI features coming soon.
From application to first client launch
A clear, four-stage path takes you from first conversation to growing a CommLeap practice.
Apply
Tell us about your business, clients, capabilities and the partnership model you are interested in.
Align
We agree on target markets, use cases, commercial terms and the right program tier for your business.
Enable
Your team completes partner enablement and gets partner tooling access, with sandbox and demo environments coming soon.
Launch & grow
Onboard your first clients with our support, then expand through co-marketing and new channels.
What we look for in a messaging API partner
The strongest partnerships combine client trust with a commitment to doing messaging well. If this sounds like your business, we would like to hear from you.
Partners do not need prior experience with the WhatsApp Business API or CPaaS platforms. Partner enablement covers channel rules, template best practices, onboarding and integration patterns, so your team can advise clients with confidence from the first engagement.
Apply to partnerThe ideal CommLeap partner
- Works with businesses on marketing, sales, service or digital transformation
- Has existing client relationships or a product with a clear messaging need
- Can support clients through onboarding, launch and ongoing operations
- Respects consent, opt-out and channel policies, including Meta's WhatsApp rules
- Wants a long-term partnership, not a one-off transaction
Partner program questions
Who can join the CommLeap partner program?
Agencies, resellers, software companies, systems integrators, consultancies and advisors who work with businesses on customer communications. We look for partners with relevant client relationships or technical capability and a commitment to responsible messaging.
Can we offer WhatsApp messaging under our own brand?
Embedded and white-label options for the CommLeap platform are available for qualified partners. The right model depends on your product, clients and support capability, so we assess fit during the alignment stage. CommLeap is a Meta Tech Provider, so WhatsApp keeps its own branding and each client business owns its own WhatsApp Business Account, adds its own payment method and is billed by Meta directly for WhatsApp messaging, subject to Meta's terms and policies, including business verification where required. Partners and CommLeap bill only for their own services and do not resell or invoice Meta's WhatsApp charges or extend credit for them.
How do partners earn with CommLeap?
Depending on the partnership model, partners may earn a margin on resold CommLeap services or a revenue share on eligible referred business. WhatsApp messaging charges are billed by Meta directly to each client's WhatsApp Business Account and are not part of partner margins. Eligibility, commercial terms and payment are set by program tier and your partner agreement, and earnings are not guaranteed.
Can we manage multiple clients from one account?
Yes. Resellers and agencies can manage multiple client workspaces with separate channels, numbers, templates, users and reporting, while keeping client data isolated from one another.
Do you provide sandbox and demo environments?
Sandbox and demo environments are coming soon. When available, eligible partners will receive sandbox access for building and testing integrations, and demo environments for showing CommLeap to prospective clients.
How long does it take to become a partner?
Timing depends on the partnership model and the enablement involved. Referral partnerships are usually the quickest to set up, while reseller, embedded and integration partnerships include commercial alignment and technical enablement before launch.
Grow with CommLeap
Tell us about your business, your clients and the opportunities you see. Our partnerships team will recommend the right program path and next steps.
- Solution design with a named specialist
- WhatsApp onboarding and verification support
- Transparent, volume-based pricing